A national survey commissioned by Kronos Incorporated finds that 1 in 3 retail stores may have been understaffed for the 2019 holiday season, as only 33% of retail hiring managers claim they had adequate headcount to consistently meet shopper demand.
The "2019 Retail Holiday Hiring Pulse (News - Alert) Survey" was conducted online by The Harris Poll on behalf of Kronos from Dec. 19, 2019 to Jan. 6, 2020 among 300 U.S. retail hiring managers* - 94% of whom admitted their company faced hiring challenges around the 2019 holiday season. The study reveals seasonal hiring trends to watch in 2020 and suggests that, faced with fierce competition to attract high-performing talent within a tight job market, recruitment strategies in retail must evolve.
About Kronos Incorporated
Kronos is a leading provider of workforce management and human capital management cloud solutions. Kronos industry-centric workforce applications are purpose-built for businesses, healthcare providers, educational institutions, and government agencies of all sizes. Tens of thousands of organizations - including half of the Fortune 1000® - and more than 40 million people in over 100 countries use Kronos every day. Visit www.kronos.com. Kronos: Workforce Innovation That Works.
This survey was conducted online within the U.S. by The Harris Poll on behalf of Kronos Incorporated from December 19, 2019- January 6, 2020 among 300 retail industry managers who work at a retail business with 25+ employees and who are both responsible for hiring decisions at retail stores and increased headcount for the 2019 holiday season. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact firstname.lastname@example.org.
*Retail hiring managers are defined as those who work at a retail business with 25+ employees and who are both responsible for hiring decisions at their retail stores and increased headcount for the 2019 holiday season.
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