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Genesys Invests in Cloud Customer Experience Capabilities for Brazil Businesses
Limited data regions are a roadblock for many businesses, preventing them from migrating their contact centers to the cloud. This causes businesses to have their ability to adapt to shifting preferences for digital engagement hindered. They end up having a hard time remaining relevant in a competitive market at a time when customer loyalty is already diminishing.
Genesys is building on its more than 20-year history supporting Brazil and announced new capabilities for the Genesys (News - Alert) Cloud CX platform in Brazil. Businesses can now keep their interactions and data within the country. With in-country cloud services, the company helps more organizations in Brazil take advantage of the reliability and security of Genesys Cloud CX, an all-in-one public cloud contact center platform.
“With a long track-record in Brazil, our expanded cloud capability marks another step forward in our continued investment in the region,” said Olivier Jouve, executive vice president and general manager of Genesys Cloud CX.
Genesys Cloud CX takes advantage of modern cloud strategies and technologies. A microservices-based architecture, API-first development, open data and AI give users innovation, agility and resilience. The platform’s design optimizes the customer experience tech stack so businesses can focus on configuring exactly what the business needs, with limited disruption.
The platform, connected to the local AWS South America Region, increases data access for more businesses in the area, helping them deliver faster, smarter, more personalized experiences for customers and employees, while ensuring their compliance, security and performance needs are met.
Through its new connection to AWS region, Genesys is one of the global customer experience providers to offer enterprises an all-in-one public cloud contact center platform with local region availability.
“A full-service cloud region in Brazil enables Genesys to build upon its regional investment and help even more businesses migrate to the cloud to deliver exceptional experiences that exceed customers’ expectations,” said Rodrigo Marcondes, Genesys Brazil president.
Now available in 13 AWS regions, this expansion furthers the company’s long-term commitment to its Brazil business operations, comprised of a strong customer base, growing workforce and extensive partner community.
Edited by Erik Linask
